What Does SEO Stand For?

by Red

Most people have heard the term SEO, but just what does SEO stand for?  The simple answer is that it stands for Search Engine Optimization.  But that’s not very helpful, so let’s take a closer look.  As the name implies SEO is a process to optimize content for search engines.

Ok, we know what search engines are, but just what does it mean to optimize for them?

SEO is one internet marketing technique to help improve a websites visibility to search engines.  When we search for something on Google, Yahoo or any other major search engine it is common to receive several pages of results.

Sometimes a search can return 10 or 20 pages of results and most people only bother clicking the results found on the first page of a search so the average user typically ignores all those extra pages of results.

Search Engine Optimization sounds impressive… but what does SEO stand for and what does SEO really mean to you or me, the website or blog owner?  Good SEO means more visitors, more traffic, and if you have a product, more sales.   SEO should be integral to any good internet marketing campaign.

Whether you are trying to sell something on your web page or just trying to attract a larger audience for your blog or podcast, SEO is very important.

The goal is to get your web site to appear on the first page of a search engine’s results when searching for particular words or phrases. These words or phrases are known as keywords or key phrases – they are a very important part of search engine optimization.

There are a number of Free tools and resources available on the web to help you with key word research but one of the best is your own brain because you have the ability to think like your target audience and what a real person might actually type in to the search box.

Keywords are not the only search engine optimization tool you can use.  Another important part of SEO is linking.  Search engines use links to a website as references, like when an employer calls up past employers.  The more relevant references or links to a website, the higher that the site can be ranked in the search engines.  Creating links between your pages is also a way to help enhance SEO.

Keywords and linking are just the beginning of the search engine optimization. There are many more advanced techniques that you can apply to help bring a site up in search engine ranking and keep it there.  This is just the beginning, but now you know the answer to; what does SEO stand for.

If you found the information in this post useful please share it with others that might benefit from reading it and I would also appreciate your comments below.

==>  As a bonus for reading all the way to the bottom of this page, I would like to share this really great post  with you:

If you would like to learn more about SEO, my friend Justin Brooke has a really good post “Your SEO Sucks But Mine Don’t” that you might enjoy.

Thanks,
-Red

I really appreciate that you keep coming back to my site, it's loyal people like you that make what I do worth it. If you have any questions feel free to email me. Oh and since you obviously like our site it'd be great if you could share it with a friend... They'll love you for it!

{ 5 comments… read them below or add one }

yyongg July 3, 2009 at 11:47 am

That was a nice read.

[Reply]

Mr.Jone July 4, 2009 at 12:24 pm

Thanks a lot for sharing…..

[Reply]

seo company london July 4, 2009 at 5:50 pm

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[Reply]

KonstantinMiller July 6, 2009 at 7:34 pm

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[Reply]

Louis vuitton September 4, 2009 at 2:56 am

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[Reply]

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